A law firm website using a custom WordPress theme built from scratch, without a page builder, so the site could benefit from better raw performance and less unnecessary overhead. I used PHP, HTML, Tailwind CSS, and JavaScript throughout the build.
Shoe Store – Custom Shopify Theme from Scratch
Developed a high-conversion Shopify theme from scratch, prioritizing user experience and merchant control. This project features a fully integrated AJAX side cart with custom animation triggers and a robust global settings architecture, allowing for seamless brand-wide customization of typography, color schemes, and layouts.
Forge+ for Strength
Designed a demo WooCommerce store for a strength equipment brand, customizing product pages, cart, and checkout to reflect real-world heavy-item purchasing with a focus on clarity and buyer confidence.
Himuon Fashion Store
Developed a fashion e-commerce website with dynamic product listings, variation selection, and AJAX-powered cart, optimized for speed, usability, and conversion-focused UX across devices.
VESL Oils
Built and maintained multiple WooCommerce stores over five years, implementing custom add-to-cart flows and core functionality while ensuring long-term stability and performance in production.
Advanced Color Scheme Switch (Impreza Theme Extension)
Extends the Impreza Color Scheme Switch element with SVG icon support, customizable sizing, and optional UI behavior controls for a more flexible and modern toggle design.
Add to Cart Anywhere (Impreza Theme Extension)
Adds a custom Impreza/US Builder element to embed WooCommerce add-to-cart forms anywhere using a product ID, with support for button customization, quantity controls, and flexible layout options.
Image Metadata Generator AI
Generates SEO-friendly image metadata in WordPress using OpenAI, automatically creating and applying alt text, titles, captions, and descriptions directly to media attachments.
Woocommerce Product Wishlist
Built a lightweight WooCommerce wishlist plugin with variation support, customizable UI, and flexible placement—optimized for performance with full i18n and add-to-cart from My Account.
Klaviyo Integration for Gravity Forms
Built a Gravity Forms add-on integrating submissions with Klaviyo via a feed-based system, with secure API handling, field mapping, and submission status + manual resync features.